The vast majority of marketing messages leave prospects in three places: scratching their heads at what you do, yawning, or worst of all, ignoring you because you never got their attention in the first place.

If your marketing messages aren’t delivering qualified prospects, it might not be what you’re saying but how you’re saying it.

Sometimes you need a professional writer to get your point across. Professional copywriting can really improve the effectiveness of your Web site. Over the years, we have developed a formula that works very well to attract qualified prospects to your business via your marketing message.

Stop spending hours and hours trying to write your own marketing copy. A third-party perspective can really make a difference because, with marketing, you can be too close to your own material to create an effective piece. We’ll work with you to create compelling copy that doesn't sound salesy and brings out the best features of your business to prospects.

Whether you need us to write your copy from scratch or simply edit your collateral, we’d love to handle your copywriting needs. Let us know how we can work with you to fully develop your marketing message and materials.

See what clients say about Sandi Smith's writing:

Great story ideas,
understands our readership

"Sandi Smith is an excellent writer. I've been lucky enough to have been her editor from 2002-2010, and find her to be well-focused, creative, highly capable, and eminently professional. Key for me is her understanding of our readership, and her ability to write directly for them. I appreciate her ability to write well and quickly on assigned topics, but even more I value her knack for pitching great story ideas to me issue after issue. I recommend her to other editors and publishers without reservation."

- Bill Teague, Managing Editor,
Intuit ProConnection, Intuit Inc.
www.intuit.com

4,000 people signed up

"Sandi dreamed up the name for the last call we did and it was our biggest success to date. Four thousand people signed up, and we sold five figures. Her marketing expertise rocks!"

- JJ Virgin, PhD, CNS,
Celebrity Nutrition & Fitness Expert
www.jjvirgin.com

Sales well into the five figures

"Since May of 2003 my Web site has been my only marketing tool. Because of the care you took with making sure of placement on the search engines I receive a lot of hits for my Web site and receive almost daily calls inquiring about my workshops. Over a two year period of time my Web site has generated sales well into the five figures and I have been able to begin to build a nice business. The other services you have provided: helping write my book, creating my logo, marketing advice on Web site copy and much more have made you a real partner in my growth and success. Thank you for your professionalism, and as a speaker your unique knowledge of how our business works makes you a tremendous resource to others in our industry. If you are a speaker who wants to grow your business you need to let Sandi become a part of your technology and marketing team. She will make a difference in your bottom line."

-- Ric Newell,
Happy Endings,
Fort Worth, TX
www.happyendingsbyric.com

Types of Projects

Our Experience:

• Internationally published author of four technology books, three e-books, one adventure book, six video scripts, and over 200 articles;
• Regular contributor to Intuit's ProConnection newsletter;
• Editor at large of CPA Computer Report;
• Large, well-known clients such as Microsoft, Intuit, and the American Institute of CPAs;
• Awards recognizing my stories and articles;
• Clients that renew their writing contracts with me year after year;
• Style that transforms the difficult into the simple;
• Topics include technology, medicine, aviation, business, travel, and people;
• Web-savvy, press-savvy, and online marketing-savvy; and
• A vast network of experienced, published freelance writers to meet clients' needs.

Start getting outstanding results in your business with less effort, now.

More Testimonials

"Sandi did a great job writing a difficult philosophical topic for us. She had to extensively research the issue, and then deal with multiple differing opinions at our company. In the end, the project was delivered on time, on budget, and to the huge satisfaction of all involved. I highly recommend Sandi for any writing project." – Alison Ball, Sr. Relationship Manager, Intuit

"Within 2 hours of reading your web article, I was able to establish a weblog presence on my business site." –John Whisman MSHR, CPA Search Group LLC

"I read your article, 'Competing in the Big Leagues: Professionalize Your Home-Based Business,' in the Intuit email letter last week. I would like to thank you for your advice and recommendations." -–J.P., Stamford, CT

"Great articles and letters." –J.F., Eastchester, N.Y.

"Thanks for contributing to this newsletter, I enjoyed reading your articles. With regards to your article My Favorite Web Tools - great minds think alike! I personally subscribe to BigZoo, Google, and Netflix!" –D.M.

"I truly enjoyed your article, "Making the Virtual Close a Reality." –D.B.

"Thank you for one of the better articles in the Journal of Accountancy about using systems in CPA firms. It's nice to know that there is someone 'singing the same song" – I agree with your concepts! Thanks!" –L.W.

"Your book has been very helpful. I have used the PowerPoint presentation for executives at a local bank with great success." –D.R.

"I read your article in the May 1997 issue of Journal of Accountancy and I couldn't agree with you more. Everything you said in the article is so true!! …At my last place of employment I rebuilt their network using 'The Smart Way to Invest in Computers.'…the network almost ran by itself. There was little maintenance and the staff became well trained. …You did a very nice job writing your article." –J.F.

"We have your book…, which has been a great help." –K.A., Florida

"I enjoyed the 'Ponder These 13 Potential Pitfalls….' article. The points Sandi makes are right on. –M.S.

"Easy to read/understand, up to date information, very detailed, one of the most informative publications of the AICPA." –Bryan L. Wilton, CPA, Consulting Manager

"Excellent Document. Very readable for a non-technical person." –A CPA in Pennsylvania.

"Was practical – gave info about what was happening in this area now." –Paul Roth-Roffy, Tax Partner

"Your articles about spam are good." –L.R., San Jose, CA

"Everyone involved in getting the book out kept asking me when the next installment was due. They couldn't wait to find out what the next chapter said." –Murray Schwartzberg, Technical Manager, Professional Publications, AICPA

"I know quite a bit about technology, or so I thought until I read this book. It's informative for the novice as well as for the experienced techno-geek!" –Nancy Cohen, Technical Manager, AICPA